◇ FOR ECOMMERCE & DTC
make the margin
math work.
A plateaued ROAS is rarely a creative problem. It’s a measurement problem wearing a creative costume. We instrument first, then scale what survives.
the numbers we
move here.
straight up:
We have no ecommerce receipts yet. Our proof comes from B2B and services, and the method transfers: message testing that found a 6x winner, attribution that caught 90% fake leads, kill rules that saved $23.5K of dead spend. If you want a logo wall, we’re the wrong shop. If you want operators who won’t lie about their track record, keep reading.
the stuff we
don’t do.
- No ROAS screenshots without margin math.
- No creative volume for its own sake.
- No “the algorithm changed” excuses.
- No lock-ins.
Contribution margin is the number. Everything else is a proxy.
◇ THE BEK GENE
the levers,
by stage.
Find what works
Build the engine
Scale & dominate
◇ RECEIPTS
receipts from
other industries.
receipts from other industries. the method is the product.
10,636 contacts later: outbound that gets replies
We analyzed 10,636 contacts of outreach history, found the segments that actually reply, killed $23.5K of dead ad spend, and rebuilt outbound around measured response.
growth you can audit: 759 claimed, 90 real
We built the measurement layer for a multi-channel creator acquisition push, then reconciled 759 claimed contacts down to 90 verified registrations before payouts went out.
◇ FOUNDING COHORT · 5 SLOTS
be one of our first five.
$3K / mo base + 10% of the growth we move. month to month, uncapped.
no measurable movement by day 60? the next month is on us.
the questions
you’re thinking.
Have you scaled a store?
Not yet, and we won’t pretend otherwise. We’ve scaled pipelines, funnels, and paid programs in B2B and services, and the discipline is identical: instrument, test, kill losers, scale winners.
Then why hire you over an ecom agency?
Because most ecom agencies show you logo walls and cherry-picked ROAS screenshots. We show you sourced numbers and tell you where we haven’t played yet. Decide which habit you want near your budget.
What would you run first?
Margin math on your last 90 days, then a creative test matrix against your top offer. First experiments live in week one.
How do you price?
Published, month to month: $3K founding base for the first five clients or $6K standard, plus 10% of the growth in the number we agree to move. Pause or leave anytime. Full model on the pricing page.